STREET CHIC IS THE NEW HIGH FASHION
Fashion rebels, rejoice! Street chic has officially become the most talked-about look in high fashion. Every day, effortless pieces are transformed into major style statements with luxurious details and a chic, "no-fashion" aesthetic.
The look revolves around luxury streetwear: clothes with an attitude, clothes that have a lot to say. Street chic has been embraced and promoted by the coolest people in fashion, from It boys and girls to off-duty models and the next generations of Hollywood progeny. In fact, some of the biggest names in street chic high fashion include Vetements, Off-White, Public School, and Alexander Wang. A few years ago, Louis Vuitton even unveiled a collaboration with Supreme – that's a street chic seal of approval from a 163-year-old atelier!
Street chic can sometimes have a vintage or retro feel, while other times it's as current as can be. Picture everyday, basic pieces such as logo tees, bomber jackets, biker jackets, logo ski caps, and athletic knit socks – but with a twist: luxe fabrics or expert tailoring and construction. Think cozy, comfortable, and usually incredibly casual. Choose from a variety of separates, including ultra-luxurious hoodies you'll want to live in, sweatshirt-like deconstructed dresses, and athletic-inspired track pants. It's easy and approachable with an edge.
Wear these pieces with simplicity for an alternative, sports-inspired wardrobe filled with endless cultural references. Alternatively, wear them with dramatic flair – layer upon eccentric layer or street chic dolled up by way of statement boots, elegant accessories, and oversized outerwear. From sold-out DHL tees to a collection collaboration with Champion, it's about fashion found in the usual, the familiar, and the everyday. It's also about freedom.
Look super laid-back while knowing you're absolutely on-trend. It's street, yet assuredly fab.